followthemedia.com - a knowledge base for media professionals
Fit To Print


ftm resources

related ftm articles:

Everybody And Everything Competes, Rules To Follow
Repurposing rules for the digital age is, at best, a tedious, time consuming job. But necessity is the mother of regulation. The media sector is particularly susceptible to digital anxieties in the midst of competition unforeseen only a few years ago, or moments, as the case seems to be. Those designing new media rules are sensitive to this. Competitive advantage is always suspect, though not well understood.

Digital Bait Or Hook
The blur between content and technology is giving the public a remarkable array of choices for entertainment and information. Rather than salting out some grand unifying business model platform providers are offering a little bit of this and a little bit of that. Content providers have choices, too; pick a platform carefully, take them all or, well, give up.

Google’s Eric Schmidt Walks Into The Newspaper Lions’ Den, And They Let Him Out Unscathed
It was probably the most anticipated speech to a newspaper audience for a very long time and yet what a disappointment – Google’s Eric Schmidt didn’t tell publishers how they and Google might work together to ensure print profitability and the publishers basically let him skirt around the copyright and fair use issues of Google News using their material.


advertisement

ftm Knowledge

Fake News, Hate Speech and Propaganda – new

The institutional threat of fake news, hate speech and propaganda is testing the mettle of those who toil in news media. Those three related evils are not new, by any means, but taken together have put the truth and those reporting it on the back foot. Words matter. This ftm Knowledge file explores that light. 48 pages, PDF (March 2017)

Order here

The Millennials

In the media sphere nothing is more important than knowing the audience. Once in a generation a target group evolves to catch the attention of publishers and broadcasters, advertisers and media buyers, social critics and politicians. The Millennials, also known as Generation Y and digital natives, are it, with unique characteristics and behaviors. They have already reshaped everything we do. 35 pages, PDF (December 2016)

Order here

State Aid - Media Rules

National authorities have at their disposal a variety of economic measures to stimulate, develop and improve competitive market sectors. Sometimes they miss the big picture or have special circumstances. Within the European Union an executive branch of the European Commission stands ready to clarify the rules of each and every game. State Aid rules are developing as the playing field gets bigger. 35 pages, PDF (September 2016)

Order here

More ftm Knowledge files here

Become an ftm Individual or Corporate Member to order Knowledge Files at no charge. JOIN HERE!


copyright ©2004-2017 ftm partners, unless otherwise noted Contact UsSponsor ftm
followthemedia.com - a knowledge base for media professionals

This article is from followthemedia.com. All comments are appreciated and can be sent by email to news@followthemedia.com.

The OPT-IN only ftm newsletter emails each weekday Monday through Friday to media professionals registered. To register, simply go to the ftm homepage - www.followthemedia.com.

This article and all ftm material is ©2004-2007, ftm partners, all rights reserved unless otherwise noted