Fake news, investigators far and wide have concluded, is a big problem. Government leaders, generally, agree. Solutions they have proposed are, unfortunately, so analogue. This video game has pivoted to algorithms.
Those who reign supreme in the digital realm see things differently. It is the lofty perch, the money, the power, not to forget pizza on demand. Clear air is everywhere, turbulence under control. They eat what they want. Betting on that bubble bursting is a fools game.
Pressure is on media/tech giants to do something about fake news, fake ads and every other fake thing. Applying the tourniquet are consumer protection advocates, advertising support groups, publishers, broadcasters and the politicians who love them. Big online providers, insisting they are but technology companies and never, ever, ever media providers, appear a bit disoriented. After all, the money keeps rolling in.