Executives are much happier exploring new opportunities than tackling headaches arising from the normal course of business. Shareholders are only happy when profits and dividends flow. The most successful - and thriving - management strategies keep sharp attention on happiness. When throbbing headaches invade the spirit pain relief becomes an object. Holidays are helpful.
Uncertainty is always stress inducing. People quite normally look at possibilities, alternatives and opportunities. The human mind, definitely analogue, checks the landscape for clues. Favored outcomes are, more often than not, blinded to reality. That saber-tooth tiger, headed toward extinction, can still eat you.
Almost everybody likes a surprise, children in particular and television viewers. Accountants do not. The TV world thrives on the serendipity of something new intersecting with something known. Creating that surprise is the art attracting viewers and, now, subscribers. There is no formula.