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The New Business Model For Newspapers: Make The Online Sale First With Print Being The Add-On?
Philip M. Stone December 5, 2007
The basic view for the newspaper industry in 2008 as given at UBS Media week presentations Tuesday is that newspaper print advertising revenue will continue to fall, that newspaper internet revenue will continue to climb, that combined the total revenue will still continue to decrease, and the only real question is by how much?

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