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Podcasting
Philip Stone July 18, 2005
Mark Cuban, the respected Internet entrepreneur who made more than $1 billion selling his broadcast.com to Yahoo says Podcasting is a fad. Have fun with it, he says, but donít expect to make money. The very respected Wharton School of Business, on the other hand, isnít so sure. ďSome will do Podcasting well and be rewarded for it,Ē says a Wharton marketing professor.

 

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