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The Customer Calls The Tune And It's No Coincidence
Michael Hedges November 2, 2015 Follow on Twitter
By most accounts, print circulation seems to have bottomed out. Losses from the digital decades are starting to reverse, albeit slightly. Print advertising, however, may never recover. Digital advertising, which benefits Facebook more than publishers, seems to have stalled except for mobile ads, expected to overtake TV sometime soon, maybe, unless the ad blockers take over. All of this is just opportunity.
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