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Publishers Boldly Go Into Online Cosmos
Michael Hedges October 13, 2011 Follow on Twitter
A relevant criticism of newspaper publisher’s Web reticence has been cultural. Newspaper people, some say, lived in a silo, believing their legacy brands invincible and inflated ad rates would last forever. While no newspaper publisher holds that view today, the industry lost valuable time – and tidy sums of money – as readers and advertisers drifted away.
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