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Newspapers Attain That Nightmare Scenario – Print Revenues Hemorrhaging Worse Each Quarter With Online Growth Down To A Trickle
Philip M. Stone August 28, 2008
The nightmare for many publishers is coming true. Their business plan that relied upon online revenues annually growing by at least 20 – 30% to account as quickly as possible for some 50% of the company’s total revenues while print meanwhile strips away whatever it can to buy the necessary time has taken an arrow to the heart. For many publishers online growth has slowed to negligible while print’s advertising losses are gaining with each reporting month.
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