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Labels And Clichés Aside Young People Will Be Good For Media
Michael Hedges November 30, 2015 Follow on Twitter
Advertisers adore young people, always have, and the media sphere follows appropriately. Conventional marketing wisdom holds fast to the twin dynamics of brand adoption and family formation. A youthful cohort is choosing products and services on their own terms, often rejecting those associated with old people, and striking out on their own - or thinking about it.
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