- a knowledge base for media professionals

Welcome to

The article or material you have chosen...


The Best Strategy Is Leading And Not Looking Back
Michael Hedges March 10, 2014 Follow on Twitter
Strategies in the digital age are complex. Audiences always want more, not less. And they always want something new, different and, for Generation Selfie, just for them. Austerity economics often provides the itch for change but taking the long view is powerful. available for restricted access.
You may access this specific article or material for €4

If you are an ftm Member, please go to the home page HERE and log in

ftm Members can access all site material at no additional charge.
You can JOIN ftm here
The ftm newsletter available at no charge to all with registration
To register click here.

copyright ©2004-2009 ftm partners, unless otherwise noted Contact UsSponsor ftm