followthemedia.com - a knowledge base for media professionals
About followthemedia.com

Welcome to followthemedia.com

The article or material you have chosen...

 

Odds Still Good on Product Placement
Michael Hedges January 13, 2010 Follow on Twitter
For television producers, product placement is like having your cake and eating it too. Widely considered financial salvation, the fine art of sticking a branded product in a TV show has more critics. But even advertising people are wary.

 

...is available for restricted access.
You may access this specific article or material for €4

If you are an ftm Member, please go to the home page HERE and log in

ftm Members can access all site material at no additional charge.
You can JOIN ftm here
The ftm newsletter available at no charge to all with registration
To register click here.

copyright ©2004-2009 ftm partners, unless otherwise noted Contact UsSponsor ftm