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Did You Know Ryanair Used a Picture Of French President Sarkozy and Carla Bruni In An Ad Pushing Cheap Tickets. If ‘Yes’ Then Another Viral Marketing Success And A Paltry €60,000 Court Penalty Made It A Bargain
Philip M. Stone February 6, 2008
As if French President Nicolas Sarkozy didn’t have enough problems with huge falls in popularity because the French people believed he was spending too much time wooing Carla Bruni, whom he married Saturday, and not enough time on solving economic problems, then along came Irish cheap ticket airline Ryanair running an ad showing the couple with a bubble above Bruni’s picture reading, 'With Ryanair, my whole family can come to my wedding.' available for restricted access.
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