Welcome to followthemedia.com
The article or material you have chosen...
Auto Industry Drives More Of Its Advertising Billions Away From Traditional Media And Steers Them To The Internet
Philip Stone March 21, 2008
The subprime and credit crisis has ripped into newspaper real estate and auto advertising with double-digit percentage revenue declines, and while real estate may come back somewhat this year if the Fedís actions take hold the same cannot be said for auto advertising Ė everything points to more and more of that spend being aimed at the Internet.
...is available for restricted access.
You may access this specific article or material for €4
If you are an ftm Member, please go to the home page HERE and log in
ftm Members can access all site material at no additional charge.
You can JOIN ftm here
The ftm newsletter available at no charge to all with registration