Welcome to followthemedia.com
The article or material you have chosen...
VW and NBC Universal – Not A Happy Product Placement Marriage
Two years ago with a huge amount of hype from both sides NBC Universal and Volkswagen signed a three-year product placement deal. Originally it was said the deal would be worth some $200 million but by the time the ink was dry it was more like $40 million.
...is available for restricted access.
You may access this specific article or material for €4
If you are an ftm Member, please go to the home page HERE and log in
ftm Members can access all site material at no additional charge.
You can JOIN ftm here
The ftm newsletter available at no charge to all with registration