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Denmark Q3 Gallup Radio Index - P3 jumps, 100FM overtakes Sky Radio

Michael Hedges November 9, 2004

Pop channel DR P3 jumps to 20.7% from 17.5% in Q2. 100FM (5.7%) edges past Sky Radio (5.5%).

Bullet points:

DR digital channels add 0.5% for total DR share of 66.4%.

P3 surge pushes down Sky Radio, allowing 100FM to lead commercial stations.

Commercial radio share down (30.8% from 31.9% in Q2 and Q1) despite new stations Mix FM and Skala FM.

 

 

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