followthemedia.com
a knowledge base for media professionals 		ftm Radio Page
ftm Home Page

ftm Radio Page - January 21, 2011

Listeners React Badly To Changes
planning board Media people are often driven, more than anything, by a need for motion. Management, marketing or programming changes can be very exiting. There are meetings. There are PowerPoints. There are new people. Then there are the ratings.

 

 

New digital subsidiary for public broadcaster
More to come?

The business of digital radio – like digital anything – is selling that technology and technical solutions to broadcasters. In Switzerland, public broadcaster SSR-SRG has been a legacy supporter of DAB and DAB+ digital radio standards as an alternative to FM/VHF and every other platform. In an announcement (January 19), SSR-SRG said it formed the subsidiary Marketing and Consulting for Digital Broadcasting Technologies" (MCDT SA) to provide “all activities to promote digital radio.” The new company was formed in December offering “services in Switzerland and neighboring countries.” (See more on digital radio here)

DAB and DAB+ receiver sales in Switzerland “increased 15 thousand to almost 650,000” in the last four years, said the SSR-SRG statement. As in many countries, private sector broadcasters in Switzerland have generally shunned DAB and DAB+ as an expensive solution for which there is no problem, leaving it for the public broadcaster to supply program services. It’s felt that the recently licensed but yet to appear German national DAB+ channels might come to Switzerland and Austria to expand limited program offerings. (JMH)

Radio Page - January 14, 2011

Radio Page - January 7, 2011

Radio Page - December 17, 2010

Radio Page - December 10, 2010

Radio Page - December 3, 2010

Radio Page - November 26, 2010

Recently added radio audience figures and references

Also see ftm Knowledge

Europe's Radio - Southern Europe – new

Radio broadcasting in southern Europe ranges from highly developed to developing highly. Italian, Spanish and Portuguese radio is unique, creative and very popular. Radio in Croatia, Serbia and Greece has had ups and downs. The ftm Knowledge file includes Resources. 48 pages PDF (November 2010)

Order here

Digital Radio - Possibilities and Probabilities

Digital radio has many platforms. From broadcast platforms to internet radio and rapidly emerging smartphone platforms, listeners and broadcasters have choices galore and decisions to make. Some regulators have made up their minds, others not, some hedging their bets. This ftm Knowledge file details the possibilities for digital broadcasting and the probabilities for success. Includes Resources 110 pages PDF (August 2010)

Order here

Europe's Radio - Western Europe

Opportunity meets tradition in Western Europe's radio broadcasting. Change has come fast and yet oh, so slowly. This ftm Knowledge file contains material and resources on public and private radio broadcasting in Austria, Belgium, France, Germany, Netherlands and Switzerland. 107 pages. PDF (June 2010)

Order here

Europe’s Radio – Eastern Europe

Eastern Europe’s radio writes new rules. In fact, most everything about radio in this region is new... and changes often. The ftm Knowledge file reports on Belarus, Bulgaria, Czech Republic, Hungary, Moldova, Poland, Ukraine, Romania, Russia and Slovakia. 65 pages PDF (February 2010)

Order here

Europe’s Radio – Northern Europe

Northern Europe’s radio has a very digital sound. And change is in the air. Economic challenges abound for both public and commercial broadcasters. The ftm Knowledge file reports on Denmark, Estonia, Finland, Iceland, Ireland, Latvia, Lithuania, Norway, Sweden and the UK. 72 pages PDF (December 2009)

Order here

Become an ftm Individual or Corporate Member and receive Knowledge files at no charge. JOIN HERE!

ftm Knowledge files are available to non-Members at €49 each. The charge to Individual Site Members is €15 each.

The Six Radio Brands is about the uniquely European development of radio brands. Competition among broadcasters - and certainly between the public and commercial sectors - gives radio in Europe a rich dynamic. As consumers become more media-literate and demand more attachment broadcasters find target markets illusive.
Regulators, advertisers and broadcasters take turns trying to influence radio brands. Culture and technology makes an impact. More and more, the greatest influence comes from consumers.
The Six Radio Brands describes advantages and pit-falls of brand strategies, with illustrations from current radio practice.

100 pages. 2004

Available at no charge to ftm Members, €49 for others. Email for more information
copyright ©2004-2011 ftm partners, unless otherwise noted Contact Us • About Us