ftm Radio Page - February 1, 2013

Target For Share Or Target For Efficiency
Audience targeting is a strategy. Programmers learn that big shifts have consequences, some intended and some not. Commercial channel managers like salable targets, young people historically. But they’re subject to mood swings. The answer might be 30-somethings.

New radio website opens
Good sources always appreciated

Radio broadcasters across the globe number in the hundreds of thousands. Knowing this I have been dismayed in recent years by the diminishing coverage of this vibrant and popular medium. Major media editors are more drawn to smartphones, I guess.

So it is with great interest the opening of a radio broadcasters website in Ireland, RadioToday.ie. It’s an off-shoot of the RadioToday UK site. We’ll be checking it out regularly because radio broadcasting in Ireland is always interesting.

In addition to the RadioToday UK site, we regularly visit RadioActu (France) , GiornaleRadio (Italy), Radio Portal (Russia), Radionytt (Sweden), Radionytt (Norway), RadioFreak (Netherlands), and the essential source for radio in German-speaking countries RadioWoche. Sadly, we’ve lost a few good web sources in recent months. (JMH)

Radio Page week ending January 25, 2013
radio in Switzerland, PublicaData, SSR-SRG, public radio, private local radio, radio in Paris, Médiamétrie, NRJ, Skyrock, Gènèrations, Radio Latina

Radio Page week ending January 18, 2013
radio in France, Médiamétrie, NRJ, RMC, France Bleu, Virgin Radio, radio in the UK, OFCOM, medium wave, community radio

Radio Page week ending January 11, 2013
radio in Russia, Radio Liberty, RFE/RL, radio in Norway, NRK, music rights

Radio Page week ending December 28, 2012
radio in Canada, CBC Radio, advertising

Radio Page week ending December 21, 2012
radio in Australia, 2Day FM, Southern Cross Austereo, DJs stunt, radio in Switzerland, BAKOM, Energy Basel, local content, SSR-SRG, WRS, Anglo Media, radio in Norway, digital radio, Media Authority, A-pressen

Radio Page week ending December 14, 2012
radio in Germany, FG DJ Radio, DAB+

Recently added radio audience figures and resources

• UK - National Radio Audience (30/01/2013)
  market share, trend, sectors
• UK - London Radio Audience (30/01/2013)
  market share, trend
• UK - National Radio Audience (30/01/2013)
  BBC/commercial 'gap'
• France - Greater Paris Radio Audience (21/01/2013)
  national and local channels, market share, trend
• Switzerland - Radio listening by region (20/01/2013)
  public and private sectors, penetration, time spent listening
• Switzerland - French region Radio Audience (20/01/2013)
  share, trend
• Switzerland - Swiss-German region Radio Audience (20/01/2013)
  share, trend
• Switzerland - Italian region Radio Audience (20/01/2013)
  share, trend
• France - National Radio Audience (15/01/2013)
  national channels, sectors, market share, reach/TSL
• Bulgaria - Major Media - Radio Broadcasting (27/12/2012)
  public and private radio channels, management, platforms, market share
• Finland - Major Media - Radio Broadcasting (26/11/2012)
  public and private radio channels, management, market share
• Norway - Major Media - Radio Broadcasting (08/11/2012)
  public and private radio channels, management, platforms, market share

More Resources

Also see ftm Knowledge

Europe’s Radio – Northern Europe

Northern Europe’s radio has a very digital sound. And change is in the air. Economic challenges abound for both public and commercial broadcasters. The ftm Knowledge file reports on Denmark, Estonia, Finland, Iceland, Ireland, Latvia, Lithuania, Norway, Sweden and the UK. 144 pages PDF includes Resources (November 2012)

Order here

Digital Radio - Possibilities and Probabilities

Digital radio has many platforms. From broadcast platforms to internet radio and rapidly emerging smartphone platforms, listeners and broadcasters have choices galore and decisions to make. Some regulators have made up their minds, others not, some hedging their bets. This ftm Knowledge file details the possibilities for digital broadcasting and the probabilities for success. Includes Resources 149 pages PDF (August 2012)

Order here

Europe's Radio - Southern Europe

Radio broadcasting in southern Europe ranges from highly developed to developing highly. Italian, Spanish and Portuguese radio is unique, creative and very popular. Radio in Croatia, Serbia and Greece has had ups and downs. The ftm Knowledge file includes Resources. 74 pages PDF (May 2012)

Europe's Radio - Western Europe

Opportunity meets tradition in Western Europe's radio broadcasting. Change has come fast and yet oh, so slowly. This ftm Knowledge file contains material and resources on public and private radio broadcasting in Austria, Belgium, France, Germany, Netherlands and Switzerland. 156 pages. Resources. PDF (December 2011)

Order here

Europe’s Radio – Eastern Europe

Eastern Europe’s radio writes new rules. In fact, most everything about radio in this region is new... and changes often. The ftm Knowledge file reports on Belarus, Bulgaria, Czech Republic, Hungary, Moldova, Poland, Romania, Russia, Slovakia and Ukraine. 102 pages PDF (June 2011)

Order here

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