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ftm Radio Page - week ending November 20, 2020

Audience Drifting Away Focuses Broadcasters On Transitions
tuning out Surprises in audience behavior, sometimes, are not surprises at all. Trends were there all along, some say. Special circumstances pop-up all the time, say others. Broadcast management tends to prioritize the here and now, relatively speaking. That's where the media buyers live; virtually, of course. A longer view just muddies the waters.

Eco-friendly ads offered special rates by public broadcaster
"transformation"

Public broadcaster Radio France is set to offer discounts to eco-friendly advertising, noted Les Echos (November 17). Radio France national radio channels France Inter and France Info as well as regional network France Bleu will offer “privileged access” to NGOs, associations and private groups for informational announcements related to “ecological transformation.” From January such groups will be able to access the radio channels free of charge once per day per channel.

This comes as French privately-owned radio broadcasters renewed lobbying for advertising to be stripped from Radio France channels. The Radio Bureau, a collective of NRJ Group, M6 (RTL), Lagardère Group and NextRadioTV, argues that €100 million in ad revenues vaporized this year due to “the current tense economic context,” noted La Figaro (November 13). They want a firm ceiling on Radio France advertising revenues. This past spring privately-owned radio broadcasters asked the government to suspend advertising on Radio France channels. (See more about media in France here)

The French government is moving apace on environmental initiatives. Prime Minister Jean Castex proposed in July regulating advertising for “most polluting products.” French MPs asked for “progressive” advertising bans on automobile ads leaving “only advertising for clean vehicles.”

Radio Page week ending November 13, 2020
radio in Switzerland, DAB, digital radio, media support, digital transition, coronavirus, radio in Greece, radio license, pirate radio, sports radio, ESR

Radio Page week ending November 6, 2020
radio in Portugal, radio audience, Bareme Radio Marktest, coronavirus, RTP, Radio Comercial, RFM, radio in Hungary, Klubradio, radio license, online radio, NMHH

Radio Page week ending October 30, 2020
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Radio Page week ending October 23, 2020
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Radio Page week ending October 16, 2020
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Radio Page week ending October 9, 2020
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Radio Page week ending October 2, 2020
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Radio Page week ending September 25, 2020
radio in Ukraine, Crimea, jamming, radio in Hungary, Civil Radio, Inforadio, NMHH, radio licenses

Radio Page week ending September 18, 2020
radio in Switzerland, Swiss Music Day, SSR-SRG, coronavirus, radio in Germany, cultural media, public broadcasting, Rundfunk Berlin-Brandenberg, rbbKulturradio

Radio Page week ending September 11, 2020
radio in Italy, sports and media, Radio Kiss Kiss Italia, radio in Hungary, digital radio, NMHH

Radio Page week ending September 4, 2020
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Radio Page week ending August 28, 2020
radio in Poland, Polskie Radio, Trojka, radio in France, radio audience, radio advertising, coronavirus

Radio Page week ending August 7, 2020
radio in the UK, radio audience, RAJAR, coronavirus

Radio Page week ending July 31, 2020
radio in the UK, radio audience, RAJAR, radio in France, digital radio

Radio Page week ending July 24, 2020
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Radio Page week ending July 17, 2020
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Radio Page week ending July 10, 2020
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Radio Page week ending July 3, 2020
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