ftm Radio Page - week ending September 23, 2022

To enhance the mood, holiday tunes come early to radio channel
"non-stop festive feel-good"

Radio broadcasters have their special traditions. Programmers cycle through seasonal image enhancing ideas meant to attract listeners, a bit of publicity and, of course, advertisers. Summer is always a big season for special radio splashes. Back-to-school promotions are also popular. In Western countries, nothing is bigger than the Christmas holidays. It’s is also known as the buying season.

To properly set the stage, so to speak, music programmers begin downloading appropriate holiday tunes to their automated playback devices as soon as they return from summer vacations. Over the years broadcasters have moved the start-dates for Christmas music from mid November into October. Once Finland’s public broadcaster YLE had a year-round Christmas music channel.

This years early bird is, reportedly, Heart Radio in the UK. “Our much-loved station has switched on earlier than ever before delivering the ultimate seasonal soundtrack,” said the company press release (September 23). Heart Xmas is appropriately available via their streaming player and a DAB channel. (See more about media in the UK here)

“We wanted to get into the Christmas spirit here at Heart Xmas with three full months of non-stop festive feel-good,” said managing editor Andy Everett, quoted by UK radio news portal RadioToday (September 23). The Christmas tunes will continue non-stop until December 25th. The Heart radio franchise in owned by Global Radio.

It Takes A Podcast
new episode arrives

Podcasts entered the media realm nearly two decades ago, heralded as an innovation to revitalize audio production and distribution. thanks largely to the Apple iPod. Alas, the lowest common denominator rule took over. Like other media goodies podcasts sunk to dubious nutritional supplements, pillow marketing and ranting conspiracy theories. A news flash this week came as a reminder of more interesting times.

Today (September 20) there is a new episode - the 13th - in the Season One of the “Serial” podcast. That first season of 12 episodes appeared in 2014 and chronicled the trial and conviction of Adnan Syed, accused of murder a decade earlier. The “Serial” podcast was a spin-off of “This American Life,” a weekly radio program co-produced by Ira Glass and Chicago public station WBEZ. “Serial” brought true-crime drama to a new medium. (See more about podcasts and podcasting here)

At the time “Serial” executive producer/host Sarah Koenig was working for “This American Life.” Season One pointed out several evidentiary and investigative inconsistencies. It was a riveting production. By the end of 2014 each of the Season One podcasts had been downloaded 3.4 million times. “Podcasting’s First Breakout Hit,” said the New York Times (November 23, 2014). “Serial” was awarded a Peabody Award for Excellence in Broadcasting in 2015. By 2018 the series - which continued into Season Two - had been downloaded 380 million times. In 2020 the New York Times Company acquired Serial Productions, a company formed by This American Life producers, in 2020.

The new “Serial - Season One” episode, hosted by Ms Koenig, came as Adnan Syed’s conviction was vacated by a Baltimore, Maryland judge. Prosecutors “stumbled” on new evidence. “How does a kid get convicted on evidence this shaky?” said Ms Koenig in the new episode. “And that’s just this one case.” Apple discontinued the iPod in May this year.

Radio Page week ending September 16, 2022
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Recently added radio audience figures and resources

• UK - National Radio Audience (released August 2022)
  market share, trend, sectors
• UK - London Radio Audience (released August 2022)
  market share, trend
• UK - National Radio Audience (released August 2022)
  BBC/commercial 'gap'
• France - Greater Paris Radio Audience (July 2022)
  national and local channels, market share, trend
• France - National Radio Audience (April-June 2022, published July 2022)
  national channels, sectors, market share, reach/TSL
• France - National Radio Audience (November-December 2021, published January 2022)
  national channels, sectors, market share, reach/TSL
• France - National Radio Summer Audience (September 2021)
  national channels, summer period 2016-2021 trend
• Spain - National Radio Audience (July 2021)
  national and regional channels, reach share, trend
• Romania - Radio Audience (May 2021)
  national and Bucharest surveys, market share, trend
• Belgium - Flemish region, Radio Audience (April 2021)
  market share, Jan-Apr 2019 to Sep 2020-Feb 2021 trend
• Belgium - French region, Radio Audience (April 2021)
  market share, Jan-Apr 2019 to Sep 2020-Feb 2021 trend
• France - Greater Paris Radio Audience (April 2021)
  national and local channels, market share, trend
• Austria - Major Media - Radio Broadcasting (February 2021)
  public and private broadcasters, owners, management, audience trend

More Resources

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