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ftm Radio Page - week ending March 9, 2018

Turf-war threatens broadcaster amidst civil war
"still broadcasting"

South Sudanese authorities, again, ordered UN-operated radio station Radio Miraya off the air, reported Reuters, AFP and others (March 9). The Media Regulatory Authority (MRA) has made the demand at least four times in the last year. MRA managing director Elijah Alier Kuai said the station’s FM frequency allocation would be terminated for “persistent noncompliance and refusal to be regulated under media laws of South Sudan.”

Radio Miraya operates as part of the United Nations Mission in South Sudan (UNMISS) and is protected by the Status of Forces Agreement between the UN and the South Sudan government. The station provides news and information, largely focused on UN humanitarian efforts. Its facilities and FM transmitter are located in the UN compound near Juba, the country’s capital. It has been on-the-air since 2006, originally in Sudan. (See more about media in Africa here)

A month ago Minister of Information and Broadcasting Michael Makuei threatened to shut-down Radio Miraya as well as the entire UN mission, reported Radio Tamazuj (February 17). “I have been calling you, your people. Your muzungus (white people) have not been reporting to me. They resist coming to me because they believe that they are UN. Huh? That UN. I will shut it down.” Radio Tamazuj is an independent news outlet supported by the Dutch Ministry of Foreign Affairs

“We are in touch with the South Sudanese authorities to clarify the situation,” said UN spokesperson Stephane Dujarric, quoted by AFP (March 10). “At this point, the UN radio station is still broadcasting,”

Radio Miraya was cited as most frequently used radio news source by internally displaced persons (IDP) in South Sudan in a report developed by humanitarian agency REACH and media development organization Internews, published in August 2017. Roughly one-quarter of South Sudan’s population of roughly 12 million are internally displaced due to the five-year long civil war.

When waiting is a cost of doing business
No hurry, no worry

A second national commercial radio concession in Hungary will just have to wait. Media regulator NMHH (National Media and Communications Authority) set aside a decision this week, reported news portal (March 8), due to pending lawsuits. As usual in Hungary, the entire process is rather opaque.

Class FM owner Advenio Kft began legal action last November after being excluded from the competition for a national commercial radio concession. The company was sold to Slager Radio Kft and Marquard Média Hungary in May 2016. Three months later its license renewal was rejected for alleged license infractions. It has operated as an online radio station since November last year. (See more about media in Hungary here)

Hold Reklam Kft put forward Pop FM and Pop Radio brand names in the tender; neither currently used in Hungary The advertising company has a relationship, somewhat hazy, with colorful Hungarian politician/media owner Andy Vajna, who may or may not own the pro-government Radio 1 network of local radio stations. Earlier this month Radio 1 acquired financially struggling local station Sirius Radio. Mr. Vajna almost certainly owns television channel TV2.

What's behind the surge in radio advertising?
Alexa, turn on the radio

UK media watchers went absolutely fluffy this week on the Radio Centre’s data on ad spending. Yep, radio (and audio) ad spending (and sponsorship) for 2017 rose 5.2% to GBP679.2 million (€760 million). All jumped to compare the growth rate to WARC’s total year on year UK ad spending growth rate of 4.7%. Radio Centre is the UK commercial radio support group.

That was followed by another report, produced for Radio Centre by Ebiquity, scolding media buyers and advertisers for "a significant mismatch between industry perceptions and what the evidence says,” quoted by UK media/advertising portal Campaign (March 7). Return-on-investment (ROI), says the report - Re-evaluating media: What the evidence reveals about the true worth of media for brand advertisers - is far better with radio and TV than, well, every other medium, especially online and social. Ebiquity is a London-based media analytics consultancy. (See more about radio advertising here)

Around the world, commercial radio support groups have moaned about the medium being “undervalued” as an ad carrier for decades. "Personal bias is impacting on perceptions which impact on which media they’re using,” said Radio Centre planning director Mark Barber. Media buyers, human or bots, gravitate toward what’s hot, in addition to what’s cheap. In recent years that’s meant online and social media.

While online and social media advertising is huge, there has been a noticable shift in attitude recently. Big advertisers, and maybe little ones, too, have become very wary of their messages appearing along side dodgy content. Overall trust in media has cratered, especially online and social, and that worries the ad people.

Radio Page week ending March 2, 2018
radio in Africa, radio in Sudan, Radio Dabanga, Radio Darfur Network

Radio Page week ending February 23, 2018
radio in the UK, Delux Radio, internet radio, online radio, streaming media, radio in Sweden, MPRT, radio advertising, MTG, Bauer Media, NRJ Stockholm

Radio Page week ending February 16, 2018
World Radio Day, sports and radio, UNESCO, AER, VPRT, Internews

Radio Page week ending February 9, 2018
radio in Hungary, audience measurement, Petofi Radio, Radio 1, Kossuth Radio, Kantar Hoffmann Mediameter, Inspira Media Research, , MTVA, NMHH, radio in the UK, radio audience, RAJAR, BBC Radio, public broadcasting, commercial radio, Radio 2, Radio 1, Radio 4, Heart, Classic FM, digital radio, brand extensions

Radio Page week ending February 2, 2018
radio in France, public broadcasting, Radio France, Mathieu Gallet, CSA, radio in Austria, radio audience, GfK Radio Test, ORF, FM4, radio in Italy, RMC Sports Network, Alberto Hazan, Radio Monte Carlo, Radio Sportiva

Radio Page week ending January 26, 2018
radio in France, Paris radio, Mediametrie, RTL, Europe 1, Skyrock, FIP, radio in Switzerland, Mediapulse, radio audience, SFR, RSI, RTS, Energy Zurich, One FM, Radio 3i, radio in Greece, Left Media, Sto Kokkino

Radio Page week ending January 19, 2018
radio in France, Mediametrie, radio audience, RTL, France Inter, Europe 1, Skyrock, Radio France, public broadcasting, Mathieu Gallet, radio in Germany, Radio NRW, WDR, radio in Denmark, DR, podcasts, BR24, Fakecast

Radio Page week ending January 12, 2018
radio in Portugal, Bareme Radio, online radio, radio in Norway, digital transition, digital radio, DAB, NRK

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