Hot Topic - France Télévisions
French public television
Debate in the French National Assembly on a public broadcasting law resumed after a stich up of several days. But the Members late return to the business of State likely means enactment overhauling France Télévisions and Radio France won’t be in place for the January 5th deadline for removing advertising from the public broadcasters. President Nicolas Sarkozy set the ad cut-off deadline and so it is.
Television broadcasters expect measurement companies to show ever increasing audience. Without that the advertising people might just get bored. The French TV audience is shrinking. Are they distracted?
Like pixels filling the screen from a slow internet connection, French President Nicolas Sarkozy’s picture for public broadcasting is either a tantalizing glimpse of the future-possible or too frustrating to watch.
It’s been nearly a year since French president Nicholas Sarkozy unveiled his plan to consolidate and reorganize French international broadcasting. One public company would be created – France Monde – under which Radio France Internationale, France 24 and TV5 Monde would merge. The unions objected. The partners objected. Owners of the name objected.
A proposal to fund public broadcasting in France with a tax on internet and mobile phone services met another round of criticism from EC Info Society and Media Commissioner Viviane Reding.
Anytime a national leader suggests changes in any institution some people get very nervous. So it was earlier in the week as new French President Nicolas Sarkozy commented on French broadcasting. Share prices for commercial TV channels and advertising companies rose as public broadcasters eyed the window ledges.
TV5 Monde partners have checked French government efforts to consolidate its international broadcasting. Swiss, Belgians and Canadians want the French-language television channel to remain a partnership and not become ‘the voice of France.’
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Media in France
French audiences are moving fast to every new platform. Some media outlets are leaping ahead, sometimes winning and sometimes not. Media life in France... and a few secrets. 75 pages PDF (April 2008)
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