Hot Topic - Kids & Media
Children’s television attracts the attention of everybody, it seems, except those young people. Advocates would allocate more public money, alleviating shrinking advertising revenues. Major broadcasters and program producers fight over schedules. The whole of children’s media only survives with clear direction.
The Web gives and it demands. Its very lack of discipline is its greatest attraction. Making the Web safer for children is a worthy undertaking. Borrowing language from age-old criticism of television’s affect on children, making the Web a healthy place means forging into the convergence of privacy, social networks and curiosity.
Acting on warnings from French Ministers of Health and Culture regulator Conseil Supérieur de l'Audiovisuel (CSA) is issuing rules for TV channels and programs targeting children under three years of age. The directive was announced after a consultation with experts (August 14). In June Culture Minister Christine Albanel told ”...parents not to use these channels. They bombard children with images and sounds. We do not know what effects this may have on such young people."
Nobody – ever – said the folks at the Walt Disney Company aren’t smart. When broadcasters are ditching children’s programming because of ad restrictions, the Disney Channel is moving from pay-TV to free-to-air. Why not? The money is in the Disney products.
Children learn by breaking rules, testing what’s possible, finding their own choices. They see a lot of TV, some really good, some really stupid. Main channel broadcasters cutting back on children’s programming are acting in loco parentis; not to kids but their parents.
ITV, the UK’s largest commercial network presented what it called good news this week – ratings at its prime network were down only 5.6% for the first half of the year. The reason the network is so happy is because for the same period last year the ratings were down 9.1%, so the situation is at least stabilizing and given the massacres in the UK television advertising economy one has to look for silver linings, no matter how meager.
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Children, Television and Advertising - Many rules, more debates, few results
Television for children is threatened. Advertising to children discouraged. And young people move to new media. As broadcasters retreat, advertisers move to the internet. Will Web rules follow? This ftm Knowledge file details the debate and consequences. 69 pages PDF (March 2008)
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Media in Spain - Diverse and Challenged – new
Media in Spain is steeped in tradition. yet challenged by diversity. Publishers hold great influence, broadcasters competing. New media has been slow to rise and business models for all are under stress. Rich in language and culture, Spain's media is reaching into the future and finding more than expected. 123 pages, PDF. January 2018
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The Campaign Is On - Elections and Media
Elections campaigns are big media events. Candidates and issues are presented, analyzed and criticized in broadcast and print. Media is now more of a participant in elections than ever. This ftm Knowledge file reports on news coverage, advertising, endorsements and their effect on democracy at work. 84 pages. PDF (September 2017)
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Fake News, Hate Speech and Propaganda
The institutional threat of fake news, hate speech and propaganda is testing the mettle of those who toil in news media. Those three related evils are not new, by any means, but taken together have put the truth and those reporting it on the back foot. Words matter. This ftm Knowledge file explores that light. 48 pages, PDF (March 2017)
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